Start From Zero
Feb 11, 2020

Can John Make Money With His Idea?


This new podcast, Start From Zero, from Dane Maxwell is a series of coaching calls with people who are just starting out.

I thought this was an interesting episode - helping John who has an idea for an online resource but is focused on the wrong things trying to get it off the ground.

Lessons learned

  • People who don’t have what they want usually don’t know how to say what they want.
  • For entrepreneurs only 2 skills are really needed - sales and outsourcing
  • Think in terms of: Customer > Mechanism > Result. Focus on the customer and the result. The mechanism comes last
  • Framework for asking questions to find out what your audience needs:
  1. What’s your most present problem?
  2. How do you solve it?
  3. What happens if you don’t fix it?
  4. What would your dream solution be to that problem?
  5. Would that be worth paying for and if so, how much?
  • If you can’t explain it to your kids then it’s not clear

See how to apply Start From Zero thinking towards a brand new idea.