Everyone Hates Marketers

Brilliant "how to" episode with copywriting expert Joel Klettke. It's a step by step walk through of how he approaches customer research, and then uses it to create copy. Joel always gives away a ton of helpful advice. 💯

Josh Spector runs the awesome For The Interested email newsletter and the Newsletter Creators group on Facebook. He knows a few things about newsletters so this is the perfect episode if you're thinking of starting your own or you're struggling to get any traction.

Interview with Rob Fitzpatrick sharing how to validate your startup idea by having useful conversations with your potential customers.

In this interview with Adele Revella, CEO of the Buyer Persona Institute, you’ll get a lot of tactics to find out what makes your customers tick. And how to build useful personas.