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Startup Hypeman: The Podcast

The Economics of Freemium vs. Free Trial with Profitwell CEO Patrick Campbell
Startup Hypeman: The Podcast
Marketing & GrowthProduct
Shakespeare said 'To be, or not to be? That is the question.' But if he lived today he'd probably say 'Freemium or Free Trial? That is the question.' Plenty of companies have tried one or tried both and failed, not fully realizing the economics of each, and what conditions better enable one acquisition strategy versus the other. To help unpack HOW to figure this out, I welcome the Prophet of Pricing, Profitwell CEO Patrick Campbell to this week's episode.
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